This website holds personal projects and some early work around the themes of sensing, scale and transitions.

Currently a Product Designer at MSK Data Products, New York; we build digital tools that leverage data and machine learning to prevent, control and cure cancer.  

Past Clients

2016 - Grey NY [Eli Lilly, GSK, Nestle, P&G, Haagen Dazs, Ally Auto, Best Buy, National Parks, Olive Garden], TBWA/MAL [TOMS, Conservation International, XQ:The Super School Project], Rootstrap, UNICEF Innovation Unit, Quest Alliance - 2011


End to end product development i.e User & Market Research, Synthesis & Strategy,  Creative Concepting,  Prototyping, Product Testing, Release & Tracking


MFA Media Design Practices, ArtCenter College of Design 

Communication Design, Srishti School of Art, Design & Tech

Awards, Press, Speaking & Exhibitions

2017 | Cyborg Futures

2016 | Press: Ally Lucky Penny 

2015 | Press: New Car Smell by Ally featured on Core77PSFKAdweek 

2014 | Speaker: Are You Still There? presented at SVA Critical Information Conference, School of Visual Arts, USA

2014 | Speaker: Alia present at the Wearable Tech LA Conference as one of the winners of Extreme Wearable Designation, Intel Labs + ArtCenter College of Design, USA

2013 - 2014 | Award: Thesis Scholarship, Media Design Practices, ArtCenter College of Design, USA

2013 | Award: Designmatters Fellowship Award, Media Design Practices, ArtCenter College of Design, USA

2012 - 2014 | Award: Merit Scholarship & Graduate Grant, Media Design Practices, ArtCenter College of Design, USA

2012 - 2014 | Award: J N Tata Endowment Scholarship and Jamsetji Tata Trust Gift Scholarship, India

2010 | Exhibition: Views on the West poster exhibited at the Views on the West Exhibition, Zeebelt Theatre, Netherlands


Cyborg Futures


Mediated Differences